CVS Beauty Brand
BALANS LABS
I worked as the Production Artist for a design team launching Balans Labs, a line of hemp-infused skincare products for CVS. I developed website comps and digital ads, created custom box dielines and print-ready mechanicals, and designed in-store signage for the launch. I also maintained communication with our print vendors to ensure accuracy and timeliness.
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I created banners and designed the layout for BalansLabs.com. I also designed animated and static advertisements for CVS to use across digital platforms.
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I developed custom box dielines to give the products a larger merchandising footprint. I also created print-ready mechanicals for the boxes and screen printed bottles, ensuring that the artwork was consistent, accurate, and balanced across different packaging sizes.
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I designed in-store signage to CVS' specs to promote the launch of the Balans Labs skincare line.
