Herbal Apothecary Brand
MEGAN & CO
Megan & Co is an herbal apothecary staffed by Certified Clinical Herbalists and Flower Essence Practitioners. They produce their own line of organic and wild-crafted supplements, essential oil blends, and skincare products. As a Senior Designer for the design agency Crème de Mint, I was responsible for taking a label design concept and implementing it across 9 different primary containers, from 8oz Boston rounds to .08oz glass vials. I also created their business cards and acted as Project Manager for their photoshoot and website redesign.
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The challenge was to create consistency across 9 different label sizes and fit the required information onto very small labels. I enjoyed solving this puzzle and creating labels that were both compliant and beautiful.
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I employed hand-drawn illustrations to reinforce the natural, organic aspect of the brand, while seafoam green makes the business cards feel inviting and personal.
The labels follow all FDA regulations for dietary supplements, including a Supplement Facts Panel and a disclaimer.
The packaging design won the 2022 Graphic Design USA award in the Health & Wellness category and a Davey Gold Award.
